DISNEY•PIXAR’S "CARS 3" FUELS UP FOR NATIONWIDE TOUR

DISNEY·PIXAR’S “CARS 3” FUELS UP FOR NATIONWIDE TOUR

Road to the Races Takes Off March 23, 2017

Title Sponsors Include Alamo Rent A Car ^SM, Coppertone®,

Crest®/Oral-B®, DOLE® and Mattel

BURBANK, Calif. (March 21, 2017) -- Disney•Pixar’s “Cars 3” is hitting the road this month with Road to the Races, a nationwide tour inviting fans of #95 to gear up for the upcoming big-screen release. Life-size, character look-alikes of five-time Piston-Cup champion Lightning McQueen, tech-savvy trainer Cruz Ramirez and the sleek next-gen racer Jackson Storm will be rolling into 27 cities coast to coast to celebrate the new movie, which opens June 16, 2017.

“We are going to kick off the tour at Disney Springs in Walt Disney World on Thursday, March 23,” said Lylle Breier, senior vice president,worldwide marketing partnerships and special events for the Walt Disney Studios. “There will be fun activities for the whole family—plus a sneak peek of the movie.”

The roster of cities includes Miami, Dallas, Chicago, Boston, New York, Philadelphia, Denver and Los Angeles, among others—the full list is available at CARS3tour.com. The “Road to the Races” nationwide tour wraps up in California with a visit to NASCAR at Sonoma at the Sonoma Raceway June 24-25, 2017, and the life-size character cars will also roll onto the red carpet for the “Cars 3” world premiere on Saturday, June 10, 2017.

A host of sponsors have signed on to support the tour, which includes a variety of activities.

·         Alamo Rent A Car^SM is hosting a street art booth and will bring “Cars 3” to life with a giant coloring mural featuring Lightning McQueen and friends, along with a color pencil pack souvenir.  Owned and operated by Enterprise Holdings, Alamo Rent A Car offers low rental rates and a hassle-free customer experience at the most popular travel destinations around the world. 

·         Coppertone® is creating a racer pit crew that encourages visitors to take part in a tire-changing activity and photo-sharing opportunity. A leader in the sun care industry, Coppertone is made by Bayer HealthCare, LLC.

·         Crest® and Oral-B® celebrate the Road to the Races tour, providing fans with an opportunity to create a digital postcard with Lightning McQueen and get “Cars”-themed oral care products. Crest and Oral-B are the first step to enjoying a lifetime of healthy smiles.

·         Dole®, the leader in fresh, quality produce, invites visitors to fuel up and recharge their batteries, sample high-octane fruit and vegetable smoothies, collect “Cars 3”-inspired recipes and discover how Dole and Disney are working together to make healthy living fun and easy for families. To see more of Dole’s exciting promotions around summer family fun, visit www.dole.com/Cars3.

·         Mattel presents an interactive play area, which sends Lightning McQueen and other racers down the gravity drop and launches them into action in new play sets that feature locations from the movie. Also on display will be a collection of die cast racers from past and present. Mattel is the leading global childhood development and play company.

Fans will be able to catch a sneak peek of the movie in the Cinetransformer Mobile Movie Theater. Visitors will also be able to take photos with the life-size character cars.

In addition, the sports national youth program NASCAR Acceleration Nation will display the science behind NASCAR racing, and elements from the NASCAR Hall of Fame will allow attendees to get up close and personal with the history of NASCAR.  

Mack Trucks, Inc. will transport the life-size character cars on the coast-to-coast tour.  

Schedules are subject to change without notice, and attractions may be unavailable for unscheduled reasons.

ABOUT THE MOVIE

Blindsided by a new generation of blazing-fast racers, the legendary Lightning McQueen (voice of Owen Wilson) is suddenly pushed out of the sport he loves. To get back in the game, he will need the help of an eager young race technician, Cruz Ramirez (voice of Cristela Alonzo), with her own plan to win, plus inspiration from the late Fabulous Hudson Hornet and a few unexpected turns. Proving that #95 isn’t through yet will test the heart of a champion on Piston Cup Racing’s biggest stage! Directed by Brian Fee (storyboard artist “Cars,” “Cars 2“), produced by Kevin Reher (“A Bug’s Life,” “La Luna” short) and co-produced by Andrea Warren (“LAVA” short), “Cars 3” cruises into theaters on June 16, 2017.

Star Wars Go Rogue | Chapter 2

SUPERFAN-CREATED #GOROGUE VIDEO SERIES CONTINUES

CHAPTER 2 STARS NEW TOYS FROM “ROGUE ONE: A STAR WARS STORY”

WHAT:            “Our recovery mission is a disaster… My entire project is already off schedule and over budget…” – Director Krennic, Chapter 2, Go Rogue

What happens next? Find out in Chapter 2 of the fan-created Go Rogue YouTube series. Written, directed and produced by a team of Star Wars superfans, the original four-part stop motion story stars key toys from the new “Rogue One” line before they hit stores Sept. 30.

With the first installment embraced by fans worldwide, topping 2.7 million views since its Aug. 31 release, the series follows the adventures of “Rogue One” toys from Hasbro, LEGO, FUNKO, JAKKS Pacific, Mattel and Disney Store as they try to track down the building instructions to the LEGO Star Wars Death Star set that have been misplaced by the Empire.

Chapter 1 left off with Jyn Erso fleeing with the instructions to the LEGO Death Star. Up next, she must learn to rely on an unlikely group of heroes. Only by working together can this newly formed band of Rebels outsmart the Empire and restore freedom to the Galaxy.

The four-part #GoRogue series kicks off a global UGC contest beginning September 30that asks fans to share their own “Rogue Stories.” More information is available at StarWars.com/GoRogue for ages 13+,and for parents of kids ages 8-12, have them visit Disney.com/MyRogueStory.

Star Wars Superfans #GoRogue to Reveal New Toy Line

Star Wars Superfans #GoRogue to Reveal New Toy Line

“Rogue One: A Star Wars Story” toys unveiled in series of original stop-motion animated shorts debuting online today

Launch heralds global UGC contest celebrating fan content, creativity and storytelling

Glendale, Calif. (Aug. 31, 2016) – A team of Star Wars superfans today revealed the new toy line for the highly anticipated “Rogue One: A Star Wars Story” movie via a series of fan-made animated shorts launching on the Star Wars YouTube channel. As part of a competition in collaboration with creative network Tongal,a team was assembled to write, direct and produce original, fan-made stop-motion shorts starring key toys from the new line to kick off a global UGC contest that asks fans to share their own “Rogue Stories.”

“These fan-created shorts are a tribute to the incredible content that the Star Wars community posts online every day,” said Jimmy Pitaro, Chairman, Disney Consumer Products and Interactive Media. “The Go Rogue campaign was designed with Star Wars fans in mind – we want them to be front and center in the run up to ‘Rogue One’ by imagining and creating their own Rogue Stories."

When Star Wars news breaks, many fans worldwide react by sharing their own videos online. According to new research[1], fans posted over 838,000 pieces of Star Wars-related content on YouTube in the past year alone, which is more than 2,296 per day and nearly 96 per hour. Star Wars fan-generated content is also incredibly popular, accruing more than 16.3 billion views in the last year – equivalent to everyone in the world viewing at least two fan-created videos.

The global contest, which kicks off September 30, invites fans to share their own short stories or skits set in a galaxy far, far away… Winning entries from around the globe will be chosen by a panel including “Rogue One: A Star Wars Story” director Gareth Edwards. Beginning September 30, teen and adult fans can enter the Go Rogue contest on StarWars.com/GoRogue. In addition to the global contest on starwars.com, in the U.S. and parts of Canada, kids 8-12 can participate on Disney.com/MyRogueStory. Winners will be invited to Lucasfilm in San Francisco to attend a screening of “Rogue One,” and see their short story on the big screen.

The fan-created shorts showcasing the new line of “Rogue One” toys for the first time launches on the Star Wars YouTube channel today, with new installments rolling out through September. The team was lead by James DeJulio at Tongal, and the series was written by Kevin Ulrich and brought to life by stop-motion animators and directors Dan MacKenzie and Tucker Barrie. The stories follow the adventures of “Rogue One” toys from Hasbro, LEGO, FUNKO, JAKKS Pacific, Mattel and Disney Store as they try to track down the building instructions to the LEGO Star Wars Death Star set which have been misplaced by the Empire. 

“I’ve been a Star Wars fan my whole life so this is a dream project,” says James DeJulio, co-founder of Tongal. “It’s been amazing to see what an inspiration Star Wars has been to so many members of our creative community, whether that’s coming up with their own Star Wars storylines, or playing out scenes with Star Wars toys at home with their kids. I’m excited to share this first ‘Rogue Story’ with the world and hope it inspires other fans to share theirs.”

Fans can pre-order a handful of select items seen in the “Rogue Stories” beginning September 2 at mass retailers, Disney Store locations anddisneystore.com. The full range of new “Rogue One” and Star Wars products will be available globally starting on

September 30. Join the global #GoRogue conversation on social.

Tongal’s creative network includes 120,000 writers, directors and animators across 150 countries. For more information, go to www.tongal.com.+

New Toy Story Short Using Real Toys!

Evil Emperor Zurg thinks he has defeated Buzz and Woody for the final time. By disguising his voice, Zurg tricks Buzz and Woody into believing they have set off to rescue an innocent young girl in trouble. With the help of their tricked out car, RC, they go on a wild ride to save the day! This all new Toy Story "toymation" adventure was made with real toys from Mattel, stop-motion animation and a wild imagination!

Amazing Toy Story Short Made With Real Toys!

Mattel’s Toy Story Toymation Fun Facts:

It took a crew of 8 people over more than 1300 hours and a span of 4 weeks to complete the toymation

Every second needed 12 frames of pictures

Every shot needed at least 3 takes, many of which had to be done separately with each toy and then composited together later

Each toy had to be taken apart and reassembled with wire and museum putty in order to be rigged properly to animate

The dust bunnies were created from an old carpet the team almost threw out right before production on the toymation project began

The crew made 5 trips to the supermarket to clear out their asparagus, big broccoli heads, and artichokes to build the vegetable forest set

Back to The Future Hoverboard may become a reality or at least a replica!

One of things I have wanted the most as a kid was the hoverboard that Marty McFly used in Back to The Future 2! Well, Mattel may make my dream come true, but of course it will come at a price!

Here is the Press Release:

"Back to the Future Hover Board: Finally! This totally awesome 1:1 replica of the hover board from the BTTF 2 and BTTF 3 films includes multiple whooshing sounds and will glide over most surfaces (does not actually "hover" -- check back in 2015 for that feature). We’ll be taking orders for it March 1 -- March 20, 2012, and the final product will be shipped around November/December 2012. Because this is such a high-cost item, there will be a minimum number of orders required to go into production. If we don't receive the minimum orders, won't go into production and customers will not be charged. The price will be announced later this month (Note: Hover board does not work on water.)

MATTEL’S POPULAR FAMILY GAME APPLES TO APPLES™ GETS CONNECTED WITH DIGITAL, SOCIAL AND MOBILE PLAY THIS WINTER

MATTEL’S POPULAR FAMILY GAME APPLES TO APPLES™ GETS CONNECTED WITH DIGITAL, SOCIAL AND MOBILE PLAY THIS WINTER

THQ Set to Deliver Innovative New Games forPlayStation Network,
Xbox LIVE Arcade, Facebook and Mobile Devices

AGOURA HILLS, Calif. – Oct. 27, 2011 – This December, THQ Inc. (NASDAQ: THQI) and Mattel (NASDAQ: MAT) bring families everywhere the ability to experience Apples to Apples™, the game of hilarious comparisons, on their favorite game consoles. Additional social and mobile applications are set to launch laterthis winter.

This holiday season, Apples to Apples™ will delight players and bring families together using PlayStation Network for PlayStation^®3 and Xbox LIVE^® Arcade for Xbox 360^®, just before expanding onto Facebook and mobile devices. The digital versions of Apples to Apples™ will feature social gaming connectivity capabilities, allowing family and friends to share or play anytime, anywhere - in the same room or on opposite sides of the world!

“We are thrilled to work with Mattel to bring Apples to Apples to the digital gaming space – it’s the perfect fit for social and mobile play. With multiple platforms and innovative connectivity, players will be able to enjoy the game wherever and whenever they want to play,” said Martin Good, Executive Vice President of PlayTHQ^®, the company's division for kids, family and casual games. “We built a truly dynamic digital environment for Apples to Apples and can’t wait to deliver it to the fans.”

Loved for its zany spontaneity and humorous results, Apples to Apples™ is the ultimate icebreaker. The family game favorite challenges players to outwit and anticipate the actions of others while taking into consideration personality, preferences and individual senses of humor. Apples to Apples™ is a word comparison game that requires strategic thinking and allows players tolearn while having fun.  

On Xbox LIVE Arcade for Xbox 360and PlayStation Network for PS^®3 the game will feature single-player, local and online modes for up to six players.  Apples to Apples™ also comes packed with all-new customizable play modes, vibrant backgrounds, and Golden Apple cards, which can be used to change the rules in fun new ways. Participants can choose between 16 animated avatars such as Pirate Apple, Cowboy Apple and Ballerina Apple. Players will also be able to post game results and boast of their clever comparisons on Facebook to earn additional rewards.

Upcoming downloadable content for the console versions will include new Golden Apple cards, partybackgrounds, and new playable apples. More than 1,000 additional cards are also bundled into the content packs to keep gameplay fresh and exciting.

Later this winter, Apples to Apples™ fans will be able to enjoy the classic card game experience on Facebook and mobile devices.  Players will be able to simply jump into existing games within the growing Apples to Apples™ community, or create their own custom experience for their friends and favorite players.  Innovative cross-platform play means the experience is as mobile as it is social. Facebook users will be free to challenge their friends using their smartphones, making Apples to Apples™ a truly connected digital experience. In Facebook and mobile application gameplay, participants will earn Apple Coins, Apple Cash and Apple Achievements, which unlock additional avatars, playing cards and themed backgrounds.

Apples to Apples™ is scheduled for release this winter on Xbox Live Arcade for Xbox 360 (800 Microsoft Points), PlayStation Network for PlayStation 3 ($9.99 USD), Facebook and mobile devices.

Here is the first look at the game complete with deliciously cute apple avatars :

About THQ

THQ Inc. (NASDAQ: THQI) is a leading worldwide developer and publisher of interactive entertainment software.  The company develops its products for all popular game systems, personal computers and wireless devices.  Headquartered in Los Angeles County, California, THQ sells product through its global network of offices locatedthroughout North America, Europe and Asia Pacific.  More information about THQ and its products may be found at www.thq.com.

THQ, PlayTHQ and their respective logos are trademarks and/or registered trademarks of THQ Inc.  All other trademarks are the property of their respective owners.

APPLES TO APPLES and associated trademarks and trade dress are owned by, and used under license from, Mattel, Inc. ©2011 Mattel, Inc. All Rights Reserved.

Xbox, Xbox 360, Xbox LIVE, and Xbox LIVE Arcade are either registered trademarks or trademarks of the Microsoft group of companies. 

The statements contained in this press release that are not historical facts may be “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are based on current expectations, estimates and projections about the business of THQ Inc. and its subsidiaries (collectively referred to as “THQ”), including, but not limited to, expectations and projections related to the release of the Apples to Apples video game and are based upon management’s current beliefs and certain assumptions made by management. Such forward-looking statements aresubject to risks and uncertainties that could cause actual results to differ materially from those expressed or implied by such forward-looking statements, including, but not limited to, business, competitive, economic, legal, political and technological factors affecting our industry, operations, markets, products or pricing. Readers should carefully review the risk factors and the information that could materially affect THQ’s financial results, described in other documents that THQ files from time to time with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the fiscal period ended March 31, 2011 and subsequent Quarterly Reports on Form 10-Q, and particularly the discussion of trends and risk factors set forth therein. Unless otherwise required by law, THQ disclaims any obligation to update its view on any such risks or uncertainties or to revise or publiclyrelease the results of any revision to these forward-looking statements. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this press release.