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Showing posts with label disney consumer products. Show all posts
Showing posts with label disney consumer products. Show all posts

Thursday, June 15, 2017

DISNEY CONSUMER PRODUCTS AND INTERACTIVE MEDIA ANNOUNCES ACTION-PACKED PROGRAMMING SCHEDULE FOR D23 EXPO 2017, JULY 14-16, 2017


DISNEY CONSUMER PRODUCTS AND INTERACTIVE MEDIA ANNOUNCES ACTION-PACKED PROGRAMMING SCHEDULE FOR D23 EXPO 2017, JULY 14-16, 2017

The Games Showcase returns to D23 Expo Arena, with special guests and surprise unveilings, on July 15

A Disney Products presentation—featuring surprises and giveaways—at the Walt Disney Archives Stage will help open the Expo on July 14

Disney Publishing Worldwide will unveil a treasure trove of upcoming titles throughout the weekend, while Oh My Disney will delight fans with more than 30 hours of fresh entertainment distributed across the Disney Digital Network

BURBANK, Calif. – June 15, 2017 – At the upcoming D23 Expo 2017, Disney Consumer Products and Interactive Media (DCPI) will showcase a blockbuster slate of programming from Disney, Pixar, Star Wars and Marvel. Fans will get an inside glimpse into Disney products and collectibles during a presentation on the Walt Disney Archives Stage, while exclusive news about games and interactive experiences will be unveiled during a presentation in the 3,400-seat D23 Expo Arena. In addition to the DCPI pavilion on the show floor, Disney Publishing Worldwide will go “behind the pages” of some of their upcoming books during a series of panels throughout the weekend. Oh My Disney will also bring fun, fan-focused live activations to the heart of the DCPI pavilion all three days on the Oh My Disney Stage.

Programming kicks off on Friday, July 14, the first day of the Expo and continues through the weekend:

The Walt Disney Company’s Celebrated Product Legacy and the Exciting Future Ahead
Friday, July 14, 10 a.m., The Walt Disney Archives Stage
Fans and collectors are invited to the ultimate inside look at how products and collectibles have become an essential part of the fan experience for Disney, Pixar, Star Wars and Marvel. This session will provide a look back at the important role consumer products have played in the history of the Company, as well as a sneak peek at the product development process. Attendees will also get a first look at some of the most exciting upcoming and new product lines. And they can also expect a few surprises that no fan will want to miss!

Level Up! The Walt Disney Company’s Video Game Showcase
Saturday, July 15, 1 p.m., D23 Expo Arena
At the Games showcase, fans will experience never-before-seen gameplay, trailers, special guests, and other unforgettable surprises from across the Disney, Star Wars, and Marvel games portfolios. Jimmy Pitaro, Chairman, DCPI, will kick off the presentation, which will feature many show-stopping moments including announcements from Marvel, and more information about highly anticipated games, including Star Wars Battlefront II™ from Electronic Arts, KINGDOM HEARTS III from Disney and Square Enix, and more.

Disney Books Panels and Presentations
Friday, July 14, Sunday, July 16, various stages
Guests will be able to go inside the pages of their favorite classic and contemporary stories during Disney Publishing Worldwide’s series of exclusive panels and presentations.

      On Friday, July 14, at 10:30 a.m. in the D23 Expo Arena, Gravity Falls series creator Alex Hirsch and Star vs. The Forces ofEvil series creator Daron Nefcy will discuss what it’s like to bring hit Disney XD series from the screen to page with bestselling titles Gravity Falls: Journal 3 and Star vs. The Forces of Evil: Star and Marco’s Guide to Mastering Every Dimension.

      Mindy Johnson, author of Ink & Paint: The Women of Walt Disney’s Animation, will interview a panel of animators past and present and share how women make remarkable contributions to the legacy of Walt Disney’s animation studio. The presentation will take place on the Walt Disney Archives Stage on Friday, July 14, at 4:30 p.m.

      Disney Legends Richard Sherman and Floyd Norman will invite fans to the D23 Expo Arena on Saturday, July 15, at 6 p.m. for a one-of-a-kind discussion about their upcoming book A Kiss Goodnight.

      Marcy Smothers, author of the upcoming title Eat Like Walt: The Wonderful World of Disney Food, will show guests in the Walt Disney Archives Stage on Sunday, July 16, at 10 a.m. how Walt Disney infused fun and creativity into his foodfrom his family’s kitchen table to the Happiest Place on Earth.

      On Sunday, July 16, at 4:15 p.m. on Stage 28, Kingdom Keepers author Ridley Pearson, Disney Legend Marty Sklar, and fellow Imagineers will explore the history of Disney Parks through Maps of Disney Parks: Charting 60 Years from California to Shanghai.

      Celebrating the 90th anniversary of Oswald the Lucky Rabbit, Dave Bossert and David Gerstein, authors of Oswald the Lucky Rabbit: The Search for the Lost Disney Cartoons, will showcase the definitive history of the iconic character on Sunday, July 16, at 6 p.m. on Stage 28.

Throughout the weekend, select authors and artists will be available for signings and meet and greets at Talent Central and the Disney Dream Store.

DCPI Pavilion and Oh My Disney Stage
In the DCPI pavilion on the show floor, fans can “Live the Magic” and experience how Disney, Pixar, Star Wars and Marvel can enrich their daily lives. Divided into four distinct lifestyle environments, guests will be able to preview and experience all-new cross-category offerings from Disney’s licensees, authors and artists, including playing the latest games from Disney, Pixar, Marvel and Star Wars, immersing themselves in the pavilion’s park environment of outdoor play and creativity, or watching cooking demos in the kitchen environment featuring influencers from Disney Family and Disney Publishing Worldwide.

At the heart of the DCPI pavilion is the Oh My Disney Stage, which will bring the fun, fresh voice of Oh My Disney to life through daily surprise-and-delight moments, including celebrity guests, panels, performances, game shows, toy unboxings, first looks, and a live taping of The Oh My Disney Show hosted by Maker creator Alexys Gabrielle. The stage’s events, programs, and shows will be shared live across the Disney Digital Network’s editorial channels like Oh My Disney, Disney Style, Polaris, and Disney Family and social accounts for every Disney character, franchise, and film. The full Oh My Disney Stage schedule and live streams will be revealed in July.

Tickets for D23 Expo 2017 are available for $81 for one-day adult admission and $59 for children 3–9. Members of D23: The Official Disney Fan Club can purchase tickets for $72 for a one-day adult admission and $53 for children 3–9. Multi-day tickets are also available. For more information on tickets and D23 Expo 2017, visit D23expo.com.

About Disney Consumer Products and Interactive Media
Disney Consumer Products and Interactive Media (DCPI) is the business segment of The Walt Disney Company (NYSE:DIS) that brings our Company’s stories and characters to life through innovative and engaging physical products and digital experiences across more than 100 categories, from toys and t-shirts, to apps, books and console games. DCPI comprises four main lines of business: Global Licensing, Disney Retail, Publishing and Digital Media, and Games, Apps, and Labs. The segment is home to world-class teams of app and game developers, licensing and retail experts, a leading retail business (Disney Store), artists and storytellers, and technologists who inspire imaginations and bring the magic of Disney into the daily lives of families and fans around the world.

About Marvel Entertainment
Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world’s most prominent character-based entertainment companies, built on a proven library of more than 8,000 characters featured in a variety of media over seventy-five years. Marvel utilizes its character franchises in entertainment, licensing and publishing. For more information visit marvel.com. (C) 2017 MARVEL

About D23 Expo 2017
D23 Expo—The Ultimate Disney Fan Event—brings together all the worlds of Disney under one roof for three packed days of presentations, pavilions, experiences, concerts, sneak peeks, shopping, and more. The event, which will take place July 14–16at the Anaheim Convention Center, provides fans with unprecedented access to Disney films, television, games, theme parks, and celebrities. For the latest D23 Expo 2017 news, visit D23expo.com. Presentations, talent, and schedule subject to change. To join the D23 Expo conversation, be sure to follow DisneyD23 on Twitter, Facebook, Pinterest, Instagram, and YouTube, and use the hashtag #D23Expo.

About D23
The name “D23” pays homage to the exciting journey that began in 1923 when Walt Disney opened his first studio in Hollywood. D23 is the first official club for fans in Disney’s 90-plus-year history. It gives its members a greater connection to the entire world of Disney by placing them in the middle of the magic through its quarterly publication, Disney twenty-three; a rich website at D23.com with members-only content; member-exclusive discounts; and special events for D23 Members throughout the year.

Fans can join D23 at Gold and General Membership levels at D23.com and at DisneyStore.com/D23. To keep up with all the latest D23 news and events, follow DisneyD23 on Facebook, Twitter, Instagram, Pinterest, and YouTube.

Monday, October 5, 2015

LAUNCH OF DISNEY’S PLAYMATION HERALDS A NEW WAY TO PLAY FOR KIDS AND FAMILIES


LAUNCH OF DISNEY’S PLAYMATION HERALDS A NEW WAY TO PLAY FOR KIDS AND FAMILIES

Unique combination of technology and digital storytelling creates first-of-its kind active play experience

New study highlights kids’ and parents' mutual desire to spend more time playing together

Glendale, Calif. (October 4, 2015) – Disney Consumer Products and Interactive Media (DCPI) and Hasbro, Inc. today launched Playmation Marvel’s Avengers – the next step in the evolution of play. The groundbreaking system of connected toys and wearables fuses technology and digital storytelling to create a completely new category of play. Hitting shelves across the U.S. and Canada for the first time today, the new toy/game hybrid aims to inspire both kids and parents to get active and creative at playtime.


Dreamed up by a team of technologists, Imagineers and storytellers from across The Walt Disney Company, Playmation is the culmination of extensive research into the world of play, highlighting the opportunity for a new type of experience that combines digital technology and physical, real-world play.


The online study of 2,000 families across the country confirms that almost all parents believe active playtime is essential to their child’s healthy development, and three say that using technology is a favorite way for their child to play. Four out of five parents say their children are more likely to engage with a game if technology is involved, and nine out of ten are open to new technologies that encourage their kids to be more active.
 “Playmation blends technology, storytelling and imagination in a way that’s made for today’s digitally-savvy kids. Our research shows families are looking for a new way to play that’s active, creative and technology-infused – and Playmation is just that,” said Nitin Chawla, Vice President, Strategy and Business Development, DCPI.


The study also revealed the potential of Playmation as a new way for families to play together, with 67% of kids and 79% of parents saying they would like more playtime as a family. While active play is the type of play parents enjoy the most with their kids, currently only one in five finds time for it every day, and three quarters would like to do more of it. Nearly all parents (98%) also believe it is important that their children engage in imaginative play.

Recently added to Time To Play Magazine’s “Most Wanted” list for the holidays, along with other holiday “hot toy” accolades from Parentsmagazine, Toys “R” UsThe Toy Insider and the National Parenting Publication Awards, the Playmation Marvel’s Avengers Starter Packincludes five connected toys: one piece of Avenger Gear (Repulsor), two Power Activators and two Smart Figures – a Super Hero (Captain America) and a Super Villain (Iron Skull), as well as 25 missions. Getting started is easy, strap the high-tech Repulsor Gear onto your arm (it fits adults, too!) and listen closely to JARVIS as he takes you through the tutorial on how to control your new Gear, inspired by Iron Man technology.

“This is classic play re-imagined for the tech-savvy world. It's narrative-based, imaginative play that allows kids to play as their heroes and imagine themselves in battles alongside their favorite Marvel Avengers characters. The immersive play experience is active and exciting for kids of all ages and represents a completely new category of toys,” said Jim Silver, Editor in Chief and CEO of TTPM.


Additional connected toys available now include: Smart Figures – Iron Man, Black Widow, HULK, M.O.D.O.K., Ultron Bot, and Hulkbuster – which help players unlock new storylines and abilities when placed on the Power Activator and connected with Avenger Gear; and the Prowler Bot – a robotic villain – who can find and hunt your Avenger Gear with 360 degree movement, while taking on dozens of enemy personas and abilities making game play even more challenging.

Along with the Starter Pack and other connected toys, fans can download and access theAvengersNet App where you can register your Avenger Gear to see progress, explore additional locations and characters, check out and test Avenger Gear upgrades, gain access to new missions and more. The AvengersNet App is available in the Apple App Store. An Android version of the app is currently in development.

Playmation Marvel’s Avengers uses familiar technologies including smart toys, wearables, wireless technology, motion sensors and more, but applies them in ways that are completely new to create a compelling play experience. Playmation is purposely not tethered to an Internet connection so players can run around and explore each adventure from anywhere they want – a bedroom, living room or yard. With multiplayer modes, players can sync their Avenger Gear to tackle missions and combat arenas together, or face-off in competitive play.

“With the launch of Playmation, we are not only creating a new play experience for today’s kids but celebrating a new chapter in our long-term partnership with Disney,” said Jerry Perez, SVP Global Brand Marketing, Hasbro. “Playmation has been a true collaboration, from global consumer research to product design and development, and we look forward to sharing this amazing new system of play with kids and families around the world.”

The Playmation Marvel’s Avengers Starter Pack has a suggested retail price of $119.99 and is available in the United States and Canada at mass and specialty retailers, such as Amazon.com, Best Buy, Game Stop, Target, Toys “R” Us, and Walmart, as well as select Disney Store locations and DisneyStore.com.  Additional Playmation Marvel’s Avengers connected toys compatible with the Starter Pack, such as Smart Figures and the Prowler Bot are also sold separately. 

Offered by PowerA, families can also choose from a selection of Playmation recharging solutions and accessories now available, including:Playmation Home Base – to store your gear in between battles; Playmation Avengers Lab Gear Bag – for taking your gear on-the-go; Playmation Repulsor Recharge Pack – provides up to five hours of play on a single charge and fits securely onto the bottom of the Repulsor; and Playmation Activator Recharge Pack –fits securely onto the bottom of the Power Activator and provides up to 10 hours of play on a single charge.

Families that are coming to the Disney Store to pick up Playmation Marvel’s Avengers (either from pre-orders or to purchase that day), will be given the opportunity to participate in a personalized pick-up ceremony taking place in select Disney Stores across the United States and Canada beginning now through the holidays. When guests purchase Playmation Marvel’s Avengers, JARVIS will make an announcement in-store thanking guests for choosing to help the Avengers in their fight against Ultron.

For more information on Playmation, visit www.playmation.com.

Connect with Playmation on social:
Twitter: @Playmation

About Disney Consumer Products and Interactive Media
Disney Consumer Products and Interactive Media (DCPI) is the business segment of The Walt Disney Company (NYSE:DIS) that brings our Company’s stories and characters to life through innovative and engaging physical products and digital experiences across more than 100 categories, from toys and t-shirts, to apps and console games. DCPI comprises two main lines of business: Disney Consumer Products (DCP), and Disney Interactive (DI). The combined segment is home to world class teams of app and game developers, licensing and retail experts, a leading retail business (Disney Store), artists and storytellers, and technologists who inspire imaginations around the world. 

About Marvel Entertainment, LLC Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world's most prominent character-based entertainment companies, built on a proven library of more than 8,000 characters featured in a variety of media over seventy-five years. Marvel utilizes its character franchises in entertainment, licensing and publishing. For more information, visit marvel.com. © 2015 MARVEL

About Hasbro, Inc.
Hasbro (NASDAQ: HAS) is a global company committed to Creating the World's Best Play Experiences, by leveraging its beloved brands, including LITTLEST PET SHOP, MAGIC: THE GATHERING, MONOPOLY, MY LITTLE PONY, NERF, PLAY-DOH, TRANSFORMERS, and premier partner brands. From toys and games, television programming, motion pictures, digital gaming and a comprehensive lifestyle licensing program, Hasbro fulfills the fundamental need for play and connection for children and families around the world. The Company's Hasbro Studios creates entertainment brand-driven storytelling across mediums, including television, film and more. Through the company's commitment to corporate social responsibility, including philanthropy, Hasbro is helping to build a safe and sustainable world and to positively impact the lives of millions of children and families every year. Learn more at www.hasbro.com and follow us on Twitter (@Hasbro & @HasbroNews).

About the survey:
These are findings from an Ipsos poll conducted April 29th – May 6th, 2015.  For the survey, a sample of 2,000 U.S. parents age 18 and over with a child between the ages of 6-11 was interviewed online, including 1,150 moms and 850 dads. With parental consent, their children were also interviewed for part of the survey. The precision of Ipsos online polls is measured using a credibility interval. In this case, the poll has a credibility interval of plus or minus 2.5 percentage points for all parents and plus or minus 2.5 percentage points for all children.

Wednesday, August 26, 2015

Join The Countdown To Star Wars: The Force Awakens Global Epic Event for Force Friday on YouTube!


The Force Awakens Around the World: 
Star Wars Fans Invited to Join Epic Global Event on YouTube

Toy unboxing phenomenon goes live globally for the first time ahead of ‘Force Friday

Online event featuring talent from the Maker Studios network gives fans first look at film-inspired toys ahead of midnightmadness at retail

Glendale, Calif. (Aug. 25, 2015) – Star Wars: The Force Awakens products are set to be unveiled in the world’s first-ever global live toy unboxing event. Unfolding over 18 hours in 15 cities and 12 countries, the event will see highlights from the range of epic merchandise revealed in a rolling New Year’s Eve style celebration featuring top digital stars from the Maker Studios network.  

Star Wars toys have always played an important role in how our fans interact with the Saga,” says Lucasfilm President Kathleen Kennedy. “They’ve inspired multiple generations to relive the experience of the movies and to create new adventures all their own. These spectacular Star Wars: The Force Awakens products will continue that tradition.” 

Kicking off in Sydney, Australia on the morning of September 3, and continuing through Asia,  Europe, Canada, and North & South America, selections from the new toy line will debut to global fanfare leading up to retailers around the globe opening their doors at midnight.

“Over the course of 18 hours, some of Maker Studios’ biggest stars will each be unboxing a new toy from the Star Wars: The Force Awakens product line in a different city around the world and sharing the experience live on YouTube.” said Leslie Ferraro, President, Disney Consumer Products. “We’ve seen tremendous excitement for these new products and can’t wait to see the global reaction from the Star Wars fan community.”  

The Star Wars YouTube channel will host the live stream, which kicks off with the first unboxing in Sydney, Australia at 7:45 a.m. local time on Thursday, Sept. 3 (5:45 p.m. EDT on Wednesday, Sept. 2), with the grand finale at Lucasfilm in San Francisco at 8 a.m. PDT  (11 a.m. EDT) on Thursday, Sept. 3. Each of the 15 locations will reveal a new product inspired by Star Wars: The Force Awakens.

These “unboxing” videos will feature online personalities sharing the excitement of opening the new Star Wars: The Force Awakens toys. Unboxing videos overall have captivated millions of Internet viewers and continue to grow in popularity. Eighteen of the top 100 most viewed YouTube Channels worldwide are dedicated to toys and toy unboxings. These 18 channels accounted for 8.1 billion views in Q1 2015.[1]

“We’re excited to be part of this first-of-its-kind initiative,” said Chris M. Williams, Chief Audience Officer, Maker Studios. “The unboxing world continues to expand rapidly as audiences around the world connect with digital creators who share their passions. This shared fandom helps attract billions of monthly views and consistently puts the genre at the top of the YouTube charts.”

The global unboxing event will incorporate traditional toy unboxers such as the popular EvanTubeHD, channels featuring families such as Bratayley, lifehack specialists such as ExpCaseros, gamers such as AlexBy11 and Star Wars fans from around the world, including Chris Pirillo, bringing with them a broad audience and appeal. The global line-up includes:

COUNTRY
CITY
MAKER TALENT
LOCAL TIME 9/3
EDT
Australia
Sydney
Bratayley
07:45
17:45 9/2
Japan
Tokyo
Einshine
11:00
22:00 9/2
Korea
Seoul
Dollastic
12:00
23:00 9/2
Hong Kong
Hong Kong
Dante Basco
12:00
00:00 9/3
France
Paris
AyPierre
09:00
03:00 9/3
Spain
Madrid
AlexBy11
11:00
05:00 9/3
Germany
Berlin
Reyst
12:00
06:00 9/3
England
London
GamingBeaver
11:30
06:30 9/3
Brazil
Rio de Janeiro
Malena010102
08:30
07:30 9/3
USA
New York
EvanTubeHD
08:30
08:30 9/3
Canada
Toronto
Quill18
09:00
09:00 9/3
USA
Chicago
HobbyKidsTV
08:30
09:30 9/3
Mexico
Mexico City
ExpCaseros
09:30
10:30 9/3
USA
San Francisco
Chris Pirillo
08:00
11:00 9/3

The full schedule also is available at www.StarWars.com.

Several countries will join the live stream from YouTube Spaces (Berlin, Tokyo, London), with Star Wars commentators Anthony Carboni and Andi Gutierrez hosting the event from the YouTube Space, Los Angeles.

Fans can tune in to watch live unboxings at home or on mobile devices, and also enjoy the latest trailers on the upcoming movie, commentary from special guests, fun product videos and demos, and footage from recent Star Wars events.

The global celebration culminates at midnight local time, when many retailers around the world will open their doors to fans to purchase Star Wars: The Force Awakens toys, collectibles, books, apparel and more. Visit starwars.com for more details on participating locations. Additionally, select Disney Store locations around the world will take part.  More details are available at www.DisneyStore.com/ForceFriday.

Fans are encouraged to document their experiences around the event on social media using the hashtag #ForceFriday.

Thursday, June 18, 2015

‘TRADITION MEETS INNOVATION’ AT DISNEY CONSUMER PRODUCTS SHOWCASE AT DISNEY’S D23 EXPO 2015


‘TRADITION MEETS INNOVATION’ AT DISNEY CONSUMER PRODUCTS SHOWCASE AT
DISNEY’S D23 EXPO 2015

Glendale, Calif. — June 18, 2015 — Disney Consumer Products will unveil unique product experiences and exclusive merchandise at this year’s D23 EXPO, Disney’s ultimate fan event, held at the Anaheim Convention Center August 14–16. Reflecting a ‘Tradition Meets Innovation’ theme, the expansive Disney Consumer Products pavilion will provide interactive opportunities for fans of all ages to explore exciting stories and engaging experiences and products celebrating everyone’s favorite Disney, Pixar, Marvel, and Star Wars stories.

Throughout the weekend, Disney Consumer Products will give fans the chance to get hands-on with the very latest in product innovations, explore fashion trends, books, apps, and more, as well as shop for collectible Disney Store merchandise at D23 EXPO. Special artist signings and stage presentations also will take place over the three-day event, offering fans the chance to get up close and personal with their favorite storytellers.

Events and attractions within the Disney Consumer Products pavilion include:

·         Playmation Marvel’s Avengers – EXPO attendees will have the chance to see if they have what it takes to gear up and join the Avengers! Be among the first to experience the recently announced Playmation product, a groundbreaking new system of connected toys and wearables that uses smart technology to inspire kids to run around and use their imaginations, as they become the hero or heroine of Marvel stories.

·         The Marvel Universe – Fans of all ages collect across the ever-expanding Marvel Universe, and at D23 EXPO they can experience more of their favorite Super Heroes with a preview of the newest large-scale statues, action figures and more. Additionally, attendees will get a first-hand look at how the attributes of Marvel characters – cool, strong, relatable – come together in fashionable apparel and accessories. Attendees are encouraged to follow @StyledbyMarvel on Instagram and to share their own passion for MARVEL with the #StyledByMarvel hashtag.

·         Evolution of the Star Wars Stormtrooper – Explore the design evolution of the armor-clad legions of Clone Troopers and Stormtroopers that have fought for the light side and the dark side throughout the Star Wars saga.

·         #TeamMickey – Fans can show off their #TeamMickey spirit and commemorate their visit at a fun-filled Mickey photo booth.

·         Rock Your #MinnieStyle – The Minnie lounge will feature a nail bar and surprise product giveaways along with an inspired fashion and accessories statement.

·         D-Style – EXPO attendees will be the very first to preview D-Style, an all-new, curated assortment of fashion items and accessories debuting at DisneyStore.com this fall.

·        Make it a Tink Moment – Straight from Never Land, #TinkStyle will land at D23 EXPO. Guests can visit the ‘Bun Bar,’ where professional hair stylists will be on hand to give attendees the iconic Tinker Bell top knot while they peruse a glittering Tinker Bell product display.

·         Disney Junior ‘Fun Spot’ – Fans can experience galactic play with new stellar toys from Miles from Tomorrowland and have the chance to meet Doc McStuffins and Sofia the First at the Disney Junior ‘Fun Spot.’

·         Unlock Your Inner Disney Princess  D23 EXPO attendees can unlock their inner princess by leaving an empowering message on a special ‘Keys to the Kingdom’ gate.

·         The Breadth of Frozen – Fans will have the opportunity to check out Frozen products for the whole family and engage in fun activities held throughout the day.

·         Pixar Storytelling Comes to Life – Pixar films have delighted audiences for more than 20 years with memorable characters that have been brought to life in equally delightful product. Explore some of the newest products from everyone’s favorite Pixar films. Additionally, fans will be able to see the exciting new app from Disney – Cars: Daredevil Garage – that allows you to take your favorite Mattel diecast cars into the virtual world, using them to perform extreme stunts in crazy environments.

·         Discover Disney’s Descendants  EXPO attendees will get an exclusive look at the wicked world of fashion and toys inspired by Disney’s Descendants, the teenage progeny of Disney’s most infamous villains.

Disney Store
In addition to the exciting events and attractions offered in the Disney Consumer Products pavilion, the Disney Store shop at D23 EXPO invites attendees to shop an array of special products not yet available to the general public. Showcased throughout more than 3,000 sq. ft. of retail space, new collections and Limited Edition items will launch throughout the D23 EXPO weekend.

Offering even more collectible merchandise, Disney Store will be launching “Disney 3D Print Studio” at D23 EXPO, offering fans the chance to personalize new figures, including a Disney Mouseketeer, Star Wars stormtrooper, and Marvel’s Iron Man, with their likeness through the use of facial-scanning kiosks. Marking the first foray into 3D printing by Disney Store, the figures sold at EXPO will feature unique packaging with a special D23 Certificate of Authenticity.

More details about Disney Store merchandise offered at EXPO will be released in the coming weeks.

Disney Publishing
Disney Publishing will take fans into the world of books, apps, and everything in between by showcasing how artists, storytelling, and innovative content come together to create stories full of magic and adventure.

·         Disney Storytelling Pop-Up Shop  EXPO attendees are invited to take a magical journey into the world of storytelling featuring titles that span Disney’s fascinating history. Look behind the magic through Disney Publishing’s Disney Editions books that showcase a vast array of feature films, Disney Legends, and Imagineers, available for purchase at the Disney Store retail space.

·         Discover the Magic of Learning with Disney Imagicademy  Dive into the world of technology-driven learning through apps designed to encourage children to learn by creating, doing, and making.

·         Disney Publishing’s Digital Discovery Zone  Fans can immerse themselves in the exciting world of innovative storytelling through a collection of digital experiences that will engage the imagination of people of all ages.

·         Whisker Haven Tales with the Palace Pets  Take a journey into a secret realm deep in a fairy tale land between the Disney Princess kingdoms called Animal Royal Kingdom of Whisker Haven, where the Palace Pets characters can meet up with their friends, play, and save the day.

·         Introducing Star Darlings  Coming this fall, the Star Darlings characters will encourage girls to make wishes from the heart and find their inner star. At D23 EXPO, fans can see a sneak peek into their world, with exciting Star Darlings giveaways being conducted throughout the weekend.

Disney Publishing will also present in Stage 28 at D23 EXPO. Located inside the Disney Consumer Products pavilion, Stage 28 will feature exciting presentations and author signings including:

Friday, August 14
·         3–4 pm: Stage 28: Exploring the Past, Present, and Future of Storytelling with Ridley Pearson and Marty Sklar
New York Times bestselling author Ridley Pearson joins Disney Imagineering Legend Marty Sklar as they discuss their seemingly different careers and roles as storytellers, along with how their worlds pleasantly and serendipitously collided with the creation of Pearson’s Kingdom Keepers series.   
·         4:30–5:30 pm: D23 EXPO Dream Store: Ridley Pearson autographing

Saturday, August 15
·         10–11 am: Stage 28: One Little Spark—Mickey’s  Ten Commandments and The Road to Imagineering—with Marty Sklar in conversation with Eli Erlandson, Shelby Jiggetts-Tivoni, Daniel Joseph, Dexter Tanksley, and Kevin Rafferty                                                        
From the acclaimed author of DREAM IT! DO IT!, Disney Imagineering Legend Marty Sklar joins five well-known Imagineers in a lively conversation about what inspired them to go into the arts, ultimately become Imagineers, and the advice they have for young creative talent who wish to do the same. Sklar will engage his fellow Imagineers in an inspiring discussion that will appeal to young and old alike–those who hope to take that “Road to Imagineering” someday, along with the parents and grandparents who encourage young people to follow their dreams.
·         11:30 am–12:30 pm: D23 Autograph Central:  Marty Sklar signing

·         2:45–3:45 pm: D23 EXPO Dream Store: #1 New York Times bestselling author Melissa de la Cruz autographing for The Isle of The Lost: A Descendants Novel

Sunday, August 16
·         1:30–2:30 pm: Stage 28: An Animator’s Gallery:  Presented by Dave A. Bossert and Eric Goldberg      
Based on the book containing whimsical, deluxe Art Deco-themed art showcasing Walt Disney characters in a style reminiscent of caricatures from the famed walls of Sardi’s and The Brown Derby, join Disney Supervising Animator Dave Bossert and Director Eric Goldberg as they discuss the stylized images in the collection that first debuted as a display within the Roy E. Disney Animation Building in Burbank, California. Fans of all ages, and from all over, will learn what inspired Goldberg to create these playful portraits, starting with Oswald the Lucky Rabbit and Mickey Mouse through characters from Frozen and Big Hero 6.                                          
·         3–4 pm: D23 Autograph Central: Dave Bossert and Eric Goldberg signing

Additional details and updates about Disney Consumer Products events and activities will continue to be updated onwww.D23EXPO.com, on Facebook, and Twitter at “DisneyD23.”

Tickets for D23 EXPO 2015 are available at a discounted price for a limited time. Now through June 30, 2015, tickets are $67 for one-day adult admission and $48 for children 3–12. Tickets for members of D23: The Official Disney Fan Club are $58 for one-day adult admission and $42 for children. Multi-day money-saving tickets are also available. D23 Members can save as much as $188 off the price of admission, based on the purchase of four three-day tickets at the D23 Member rate. For more information on tickets and the ticket pricing structure for D23 Members and general admission, visit D23EXPO.com.

About Disney Consumer Products
Disney Consumer Products (DCP) is the business segment of The Walt Disney Company (NYSE:DIS) that delivers innovative and engaging product experiences across thousands of categories from toys and apparel to books and fine art. As the world’s largest licensor, DCP inspires the imaginations of people around the world by bringing the magic of Disney into their homes. DCP is comprised of three business units: Licensing, Publishing and Disney Store. The Licensing business is aligned around five strategic brand priorities: Disney Media, Classics & Entertainment, Disney & Pixar Animation Studios, Disney Princess & Tinker Bell, Lucasfilm and Marvel. Disney Publishing Worldwide (DPW) is the world’s largest publisher of children’s books, magazines, eBooks and apps. DPW is also committed to the educational development of children around the world through Disney Learning, which includes our flagship learning brand, Disney Imagicademy, as well as Disney English and other Disney-themed learning products. The Disney Store retail chain operates across North America, Europe, and Japan with more than 350 stores and provides high-quality, unique products. Disney Store also operates ecommerce sites in several countries, which can be found here. For more information, please visit www.DisneyConsumerProducts.com.

About D23 EXPO 2015
D23 EXPO—The Ultimate Disney Fan Event—brings together all the worlds of Disney under one roof for three packed days of presentations, pavilions, experiences, concerts, sneak peeks, shopping, and more. The event provides fans with unprecedented access to Disney films, television, games, theme parks, and celebrities. For the latest D23 EXPO 2015 news, visit D23EXPO.com. Presentations, talent, and schedule subject to change. To join the D23 EXPO conversation, make sure to follow DisneyD23 on Twitter, Facebook, Pinterest, Instagram, and YouTube, and use the hashtag #D23EXPO.

About D23
The name “D23” pays homage to the exciting journey that began in 1923 when Walt Disney opened his first studio in Hollywood. D23 is the first official club for fans in Disney’s 90-plus-year history. It gives its members a greater connection to the entire world of Disney by placing them in the middle of the magic through its quarterly publication, Disney twenty-three; a rich website at D23.com with members-only content; member-exclusive discounts; and special events for D23 Members throughout the year.

Fans can join D23 at Gold and General Membership levels at D23.com and at DisneyStore.com/D23. To keep up with all the latest D23 news and events, follow DisneyD23 on Twitter, Facebook, Pinterest, and YouTube.