J.J. Abrams calls Dolby Cinema 'an epic, premium way to go to the movies’ - See Star Wars The Force Awakens in Dolby Cinema Dec. 18

Today, Dolby and Disney announced that Star Wars: The Force Awakens will be presented in Dolby Vision and Dolby Atmos at Dolby Cinema locations, including Dolby Cinema at AMC Prime and the El Capitan (Hollywood, California) in the U.S. Dolby Cinema offers a premium cinema offering for moviegoers and combines spectacular image and sound technologies with inspired design to make every visit a completely captivating cinematic event.

“Dolby Cinema technology is an epic, premium way to go to the movies,” said J.J. Abrams, the writer, producer, and director of Star Wars: The Force Awakens. “I am honored to be a part of the continuation of the Star Wars saga, and can’t wait for people to see The Force Awakens through the power of the Dolby experience.”

Dolby has a long history of innovation in the cinema in concert with the Star Wars franchise since the release of Star Wars: A New Hope in 1977 (1978 Oscar for Best Sound). In 1999 Dolby helped to reinvent the soundscape of film making with Star Wars: The Phantom Menace which debuted in Dolby Surround EX. On December 18, moviegoers will experience the next chapter of the Star Wars saga in a way never heard or seen before when Star Wars: The Force Awakens is released in Dolby Cinema’s around the world.

LUCASFILM ALONG WITH HP AND GALLERY 1988 CELEBRATE STAR WARS: THE FORCE AWAKENS WITH "ART AWAKENS" PROFESSIONAL ART EXHIBIT

BURBANK, CA (November 16, 2015)— In celebration of Star Wars: The Force Awakens, Lucasfilm, along with Gallery 1988 and HP Inc., proudly presents “Art Awakens.”

From November 13-15, Gallery 1988 in Los Angeles hosted a Star Wars art exhibit featuring top professional and emerging contemporary artists. New and original pieces from the exhibit are now being auctioned off in the name of Star Wars: Force for Change to support UNICEF Kid Power. All original pieces featured in the gallery are now up for auction through eBay for Charity, along with select prints for sale.

Artists showcased include new and original works from: Joshua Keyes, Alex Pardee, ScottC., Lorraine Loots, Eric Tan, Brandi Milne, Rich Kelly, Kris Lewis, Travis Louie, Naoto Hattori and Dan Mumford, among many others.

Original pieces by the professional artists will be up for auction on eBay from 11/13 – 11/23.

Prints of select originals by the professional artists will be available for purchase on eBay from 11/13 – 12/12.

Additionally, the five amateur winners of the 2-month long Art Awakens Fan Art Competition, which kicked off on August 11, had their art showcased in the professional gallery exhibit. The winners were chosen by a judging committee that included members from Disney, Lucasfilm and the legendary visual effects house Industrial Light & Magic, and others. The five fan-art winners were flown to Los Angeles to attend the VIP opening night gallery reception at Gallery 1988 on November 13^th. One winner was awarded with the HP Technology Award for their innovative use of technology to create their artwork and received a Star Wars^TM Special Edition Notebook.

Sales will support UNICEF Kid Power, the world’s first Wearable-for-Good™, which gives kids the power to save lives. By getting active with the UNICEF Kid Power Band, kids go on missions to learn about new cultures and earn points. Points unlock funding from partners, parents and fans; and funds are used by UNICEF to deliver lifesaving packets of therapeutic food to severely malnourished children around the world. Two exclusive Star Wars: Force For Change UNICEF Kid Power bands will go on sale November 29, 2015.

Giveaway: BB-8 Talking Figure

Enter to win this awesome BB-8 Talking Figure that is exclusive to The Disney Store! Bring home my favorite new character from the upcoming The Force Awakens!

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The Title For Star Wars Episode 7 Is...

The title for Star Wars Episode 7 was revealed today. This puts to rest rumors that have been circulating around the internet as soon as a new Star Wars film was announced. What do you think of the title? What do you think it could mean? This is the first time The Force has been included in a Star Wars film title. Hmmm....